by andrew@247digital.co.za | Feb 2, 2026 | Digital Marketing, Revenue Generation
What “AI Marketing” Actually Means in 2026 How SMEs in South Africa Can Use AI in Marketing and Sales in 2026 (Without Hiring an Agency) For most South African SMEs, using AI in marketing and sales in 2026 doesn’t require a big team, a developer, or...
by testwebsite | Sep 18, 2025 | Revenue Generation
Too many South African businesses are still spending on outdated lead generation tactics — cold calls, generic email blasts, scattergun ads. The result? Wasted budgets and little to show for it. Businesses that align AI-driven insights with structured funnels are...
by testwebsite | Aug 16, 2025 | Digital Marketing, Lead Generation, Marketing, Revenue Generation, Sales
In South Africa’s fast-paced and competitive digital landscape, businesses face increasing pressure to stand out. At 247 Digital, we believe that competitive differentiation is more than just a strategy—it’s the foundation of a successful and sustainable business...
by testwebsite | Aug 16, 2025 | Lead Generation, Marketing, Revenue Generation
Email marketing remains a vital tool for businesses globally and holds particular significance in the dynamic South African market. As companies like 247 Digital look to solidify their footprint and enhance client engagement through digital channels, understanding the...
by testwebsite | Aug 16, 2025 | Marketing, Revenue Generation, Sales
The following is another great piece from Mckinsey. Besides the growth of digital tools, AI, and automation in all areas of the business, this article expands on the issues CIO’s need to deal with across the organisation. Its highlights how IT needs to be more aligned...
by testwebsite | Aug 16, 2025 | Revenue Generation, Sales
The pandemic has changed the way we sell What was once a time of urgency and panic has become a time of normalcy. The new normal if you will. The pandemic has certainly influenced engagement models, in enterprise clients who have complex sales cycles for high-value...
